B?ker
Ihlen, ?. (2013). PR og strategisk kommunikasjon: Teorier og fagidentitet. Oslo: Universitetsforlaget. Kap. 1-4 og 6.
Macnamara, J. (2016). Organizational listening: The missing essential in public communication. New York: Peter Lang. Kap. 1, 3 og 4.
Parsons, P. J. (2016). Ethics in public relations (3 utgave). London: Kogan Page.
Smith, R. D. (2017). Strategic planning for public relations (5 utgave). New York: Routledge. Sidene 1-254, 365-394.
Artikler (kan lastes ned fra http://uio.oria.no/)
Browning, N. (2015). The ethics of two-way symmetry and the dilemmas of dialogic kantianism. Journal of Media Ethics, 30(1), 3-18. doi:10.1080/08900523.2014.985295
Ihlen, ?., & Levenshus, A. (2017). Panacea, placebo or prudence: Perspectives and constraints for corporate dialogue. Public Relations Inquiry, 6(3), 219-232. doi:10.1177/2046147X17708815
Kent, M. L. (2015). The power of storytelling in public relations: Introducing the 20 master plots. Public Relations Review, 41(4), 480-489. doi:10.1016/j.pubrev.2015.05.011
Macnamara, J. (2018). A Review of New Evaluation Models for Strategic Communication: Progress and Gaps. International Journal of Strategic Communication, 12(2), 180-195. doi:10.1080/1553118x.2018.1428978
Taylor, M., & Kent, M. L. (2014). Dialogic engagement: Clarifying foundational concepts. Journal of Public Relations Research, 26(5), 384-398. doi:10.1080/1062726X.2014.956106
Trayner, G. (2017). Why values matter – how public relations professionals can draw on moral foundations theory. Public Relations Review, 43(1), 123-129. doi:10.1016/j.pubrev.2016.10.016
Anbefalt:
Gulbrandsen, I. T., & Just, S. N. (2016). Strategizing communication: Theory and practice. Copenhagen: Samfundslitteratur.
Tench, R., Ver?i?, D., Zerfass, A., Moreno, ?., & Verhoeven, P. (2017). Communication excellence: How to develop, manage and lead exceptional communications. London: Palgrave Macmillan.