Syllabus/achievement requirements

Syllabus/achievement requirements

Required reading:

Books:

• Gustafsson, A., & Johnson, M. D. (2003). Competing in a service economy: how to create a competitive advantage through service development and innovation. San Fransisco: Jossey-Bass < 180 pp.>

• Storsul, T. and Krumsvik. A. H. (eds.) (2013). Media Innovations. A Multidisiplinary Study of Change.  Gothenburg: Nordicom. <270 pp.>
  Free download from http://www.nordicom.gu.se/en/publikationer/media-innovations   or from  https://www.academia.edu/2169491/
  Media_Innovations_A_Multidisciplinary_Study_of_Change

Articles:

• Francisa, D. and Bessant. J. (2005). ¡°Targeting innovation and implications for capability development¡±.  Technovation Volume 25, Issue 3, March 2005, Pages 171¨C183.

• Dogruel. L. (2014). "What is so Special about Media Innovations? A Characterization of the Field". The Journal of Media Innovations, Vol 1, No 1 (2014): Inaugural Issue. Pages 52-69.

• Fagerberg, J., Mowery, D. C. et al. (2005). ¡°The Oxford handbook of innovation¡±. Oxford, Oxford University Press. Chapters 1, 13.  <26 pp + 29 pp>

• von Hippel, E. (1988) Chapter 1. ¡°The sources of innovation¡±. MIT Press, Cambridge, Boston. Free download from:  http://web.mit.edu/evhippel/www/sources.htm  <15 pp>

• von Hippel, E. (2005) Chapter 1. ¡°Democratizing innovation¡±. MIT Press, Cambridge, Boston. Free download from: http://web.mit.edu/evhippel/www/democ1.htm  <8 pp>

• Tripsas, M. and Giovanni, G. (2000). "Capabilities, Cognition, and Inertia: Evidence from Digital Imaging". Strategic Management Journal, Vol. 21, No. 10/11, pp. 1147-1161. Published by: John Wiley & Sons; http://www.jstor.org/stable/3094431
  Direct link

• Chatman, J.A,  Caldwell, F.C., O¡¯reilly, C.A  and Doerr, B. (2014).  ¡°Parsing organizational culture: How the norm for adaptability influences the relationship between culture consensus and financial performance in high-technology firms". Journal of Organizational Behavior, J. Organiz. Behav. (2014).  <24 pp>
  Published online in Wiley Online Library (wileyonlinelibrary.com) DOI: 10.1002/job.1928

• Barland, J. "Innovation of New Revenue Streams in Digital Media. Journalism as Customer Relationship."  Nordicom Review 34, no. Special Issue 2013 (2013): pp. 99-112.  Link: http://www.nordicom.gu.se/en/node/34528

• Barland, J. (2015). ?Innovation for New Revenue Streams from Digital Readers: The Case of VG+?.The Journal of Media Innovations, 2.1 (2015), pp. 123-130.
  Link: https://www.journals.uio.no/index.php/TJMI/article/view/952

• Sivertst?l. N. ¡°The concepts of co-creation ¨C a typology¡±. (forthcoming)

• Humphreys, A. and Grayson, K. (2008). "The Intersecting Roles of Consumer and Producer: A Critical Perspective on Co-production, Co-creation and Prosumption". Sociology Compass Volume 2, Issue 3, pages 963¨C980, May 2008.

• Zwass. V. (2010). ¡°Co?Creation: Toward a Taxonomy and an Integrated Research Perspective¡±. International Journal of Electronic Commerce.  Volume 15 Issue 1, Number 1 / Fall 2010. Pages 11-48.

• Vargo, Stephen L. and Robert F. Lusch (2004), ¡®¡®Evolving to a New Dominant Logic for Marketing,¡¯¡¯ Journal of Marketing, 68 (1), pp. 1-17.

• Vargo, Stephen L. and Robert F. Lusch (2016), ¡°Institutions and axioms: an extension and update of service-dominant logic,¡± Journal of the Academy of Marketing Science, 44(1), pp. 5-23.

• Fagerjord, Anders, Arnt Maas?, Tanja Storsul & Trine Syvertsen (2010) ¡±High Risk, Strong Belief. Images of the Future in the Media Industry." Nordicom Review, 31 (2): 3-16.

• Hevner, Alan R., et al (2004) ¡°Design Science in Information Systems Research¡±. MIS Quarterly, Vol 28, No. 1.

• Halvorsrud, R., Kvale, K. and F?lstad, A. (2016)."Improving Service Quality through Customer Journey Analysis". Journal of Service Theory and Practice. (Accepted 5th January 2016).
   Link: http://www.emeraldinsight.com/journal/jstp

• Zomerdijk, L. G., & Voss, C. A. (2010). Service design for experience-centric services. Journal of Service Research, 13(1), 67-82.

• Temkin, B. D. (2010) Mapping the customer journey.  (pp. 1-19): Forrester research, Inc.

• N¨ª Bhroin, N. (2015). ¡°Social Media-Innovation: The Case of Indigenous Tweets¡±. The Journal of Media Innovations 2.1 (2015), 89-106. Link: http://www.journals.uio.no/index.php/TJMI

• Moulaert, F., MacCallum, D. and Hillier, J. (2014) ¡°Social innovation: intuition, precept, concept, theory and practice¡±. In F. Moulaert, D. MacCallu,. A. Mehmood and A. Hamdouch (eds.) The International Handbook on Social Innovation.  Cheltenham: Edward Elgar Publishin Limited. Pages 13-25

• Mulgan, G., Tucker, S., Ali, R. And Sanders, B. (2007). ¡°Social Innovation: What it is, why it matters and how it can be accelerated¡±. Said Business School, Oxford University. <50 pp>

• C. Ess and H. Fossheim. 2013. ¡°Personal Data: Changing Selves, Changing Privacies¡±. In The Digital Enlightenment Yearbook 2013: the Value of Personal Data, eds. Mireille Hildebrandt, Kieron O?Hara, Michael Waidner, 40-55. Amsterdam: IOS Amsterdam.

   

  Additional recommended reading:

  Books:

• Normann, Richard (2001), ¡°Reframing Business: When the Map Changes the Landscape. Chichester¡±, UK: John Wiley & Sons. <316pp>

• Rich Ling. "Taken for Grantedness: The Embedding of Mobile Communication into Society" (MIT Press, 2012)   <210 pp.>

• Christensen, C. M. (2003). ¡°The innovator's dilemma: when new technologies cause great firms to fail¡±. Boston, Mass., Harvard Business School Press.

• Chesbrough, H., W. Vanhaverbeke & J.West (2006). ¡°Open innovation: researching a new paradigm¡±. Oxford, Oxford University Press

• Schumpeter, J. A. (1942). ¡°Capitalism, Socialism and Democracy¡±. New York: Harper.

  Articles: Stine Lomborg (2012). ¡°Negotiating Privacy Through Phatic Communication: A Case Study of the Blogging Self¡±. Philosophy and Technology 25: 415?34.  Springer Verlag
  doi: 10.1007/s13347-011-0018-7 .